Definition of UX design and why it’s important for consumers and businesses

VocabularyBook DefinitionParaphased
User experienceHow a person, the user feels about interacting with, or experiencing, a productHow a user feels about experiencing a product
ProductA good, service, or featureAnything that is consumable to a user
Good user experience contains whatusable, equitable, enjoyable, useful

Usable:

  • makes something easier to use
  • design, structure, and purpose must be clear to the user
  • example: old ketchup bottles were not usable because they would often not be able to squirt out the proper amount of ketchup
  • unique needs for disabilities such as hearing loss or visual impairement

Equitable:

  • useful & marketable to everyone
  • usable for people with diverse abilities and backgrounds

Enjoyable:

  • creates a positive experience between the user and the product
  • designers should consider user’s thoughts and feelings into account when making products
  • research is often needed to properly target this

Useful:

  • Solves our problems

Conclusion:

When people like the product

they use that product a lot

they recommend it to friends

which cases a better business for the company

Good experience

leads to

positive opinion of the company

The user wins and the company wins!


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